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TopRank Search Engine Optimization Firm Named to Bestselling Author Seth
Godin's 2004 Bull Market Directory
originale in
www.emediawire.com
Guidebook of 500
Innovative Companies and Consultants Makes Debut
Minneapolis, MN (PRWEB)
May 5, 2004 -- Seth Godin, entrepreneur and author of the bestselling book
Purple Cow, today announced the inclusion of TopRank Online Marketing
(www.toprankresults.com) in his 2004 Bull Market Directory, a resource for
connecting organizations with some of the world's most creative thinkers. In
early 2004, Godin issued a call for entries seeking the world's most
innovative copywriters, brainstormers, advertising and marketing agencies,
designers, artists and more. With a May 1st debut, the 2004 Bull Market
Directory features Search Engine Optimization Firm, TopRank Online Marketing
and is expected to reach more than one million people (Godin's Unleashing
the Ideavirus was the most downloaded e-book in history).
"TopRank Online Marketing has demonstrated that it is a Purple Cow catalyst,
helping clients shake things up and think innovatively," commented Godin.
"TopRank has challenged its search engine marketing and optimization clients
to become spectacular and invigorating. Smart companies realize that they
can create Purple Cows faster with a bull."
In Purple Cow, Godin argued that the only effective marketing strategy is to
build innovation into a product or service from inception, ultimately
creating a Purple Cow to stand out among a marketplace of traditional brown
cows. The 2004 Bull Market Directory is the next step for Godin in
questioning traditionally accepted corporate strategies and inspiring
business success by uniquely communicating his vision and expertise.
"Inclusion in the 2004 Bull Market Directory is another validation of
TopRank's commitment to providing exceptional levels of service to our
online marketing clients." commented Lee Odden, Chief Marketing Officer for
TopRank.
Godin's Purple Cow was a BusinessWeek bestseller for five months. It also
appeared on the New York Times and Wall Street Journal bestseller lists. The
launch of the 2004 Bull Market Directory coincides with the release of
Godin's new book, Free Prize Inside, due on shelves May 10, 2004. In Free
Prize Inside, Godin expands upon the Purple Cow concept, divulging the
secrets of companies that have succeeded by creating a product or service
that is fundamentally remarkable.
For more information on Seth Godin or to receive a copy of the 2004 Bull
Market Directory, co-sponsored by Fast Company magazine, please log onto
http://www.sethgodin.com/bullmarket or contact Samantha Oehl at
410-367-2700 x14 or
samantha.oehl@warschawski.com.
For more information on TopRank Online Marketing Search Engine Optimization
contact Lee Odden at 1-877-872-6628 or
info@toprankresults.com
About TopRank Online Marketing (www.toprankresults.com)
TopRank Online Marketing is a leading Internet marketing firm based in
Minneapolis, Minnesota. Founded by Lee Odden, the TopRank service
specializes in helping companies develop and execute successful Internet
marketing programs and is the only Minnesota search engine optimization firm
included in Marketing Sherpa's Guide 3rd Edition to SEO firms. TopRank is
also a member of SEMPO.org, the only professional association for search
engine marketing as well as AIM - the Association of Interactive Marketing,
a division of the Direct Marketing Association.
About Seth Godin (http://www.sethgodin.com)
Seth Godin is a bestselling author and entrepreneur, changing the way in
which people think about marketing and modern day business in his
international bestsellers, Purple Cow, Permission Marketing, Unleashing the
Ideavirus, The Big Red Fez and Survival is Not Enough. Godin is a renowned
lecturer and was named one of 21 "Speakers for the Next Century" by
Successful Meetings Magazine in 2003. He was the founder and CEO of Yoyodyne,
the leading interactive direct marketing company, which Yahoo! acquired in
late 1998. Godin holds an MBA from Stanford and was named the "Ultimate
Entrepreneur for the Information Age" by BusinessWeek.
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